Joe's Coffee
A calm, quick site for a corner cafe: order ahead for pickup, earn beans on every cup and apply for a barista job from your phone.
- Location
- Springfield, IL
- Year
- 2026
- Menus
- Breakfast + all day
- Rewards
- Beans, 3 tiers
- Forms
- Contact, careers
- Checkout
- Pickup
The brief
Mornings at Joe's are a rush. The goal was to move regulars to order-ahead without losing the neighborhood feel, and to reward the people who show up every day.
- Online ordering
- Rewards
- Customer accounts
- Smart forms
Online ordering
Order ahead in under a minute
Sizes, milks, extra shots and syrups (first flavor free) are all handled by the same item customizer, with prices updating as you go.
Rewards
Beans for every cup
A three-tier rewards program, from Green Bean to Master Roaster, with a free drink on your birthday.
On the phone
Built for thumbs first.
Most orders come from phones. Every page is designed for a small screen, then scaled up.
